The Hospitality Platform
Designed for Tomorrow

A single unified platform bringing together EPOS, integrated payments, mobile ordering, kiosks, loyalty and more — purpose-built for hospitality businesses across the UK, Ireland and Europe.

Starting from £49 /month  ·  No hidden fees  ·  Cancel anytime
50+
Platform Modules
99.9%
Uptime Guarantee
24/7
Support, 365 Days
8
Integrated Payment Providers
£49
Starting Price / Month

Choose Your Payment Provider

HDS Cloud Apps connects natively with four leading payment processors, giving your business the freedom to work with your preferred partner — fully integrated within the platform from day one.

🌐

Global Payments

Enterprise-grade payment processing with worldwide reach, advanced fraud tools and competitive rates for high-volume venues across the UK and Europe.

Viva

Viva

Pan-European acquiring with smart terminal solutions, instant settlements and transparent pricing across all card types — ideal for multi-country operations.

Learn more →
Dojo

Dojo

Next-day settlements, effortless setup and award-winning support — one of the UK and Europe's fastest-growing payment partners for hospitality businesses.

Learn more →
Musqet

Musqet

Modern, API-first payments built for hospitality. Lightning-fast transactions, real-time reporting and a seamless native EPOS integration.

Learn more →
Trust Payments

Trust Payments

A globally recognised payment gateway delivering advanced fraud prevention, multi-currency support and enterprise-grade reliability for high-volume environments.

Learn more →
🌍

WorldPay

One of the world's largest payment processors, trusted by thousands of businesses — bringing unmatched reach, stability and card acceptance rates.

💼

Take Payments

Straightforward, reliable card processing designed with hospitality in mind. Competitive rates, simple setup and dedicated account management from day one.

DNA Payments

Omnichannel payment solutions built for modern business. Fast settlements, transparent pricing and seamless integration across in-person and digital channels.

Teya

Teya

Built for small and medium businesses across Europe — simple flat-rate pricing, fast onboarding and reliable card acceptance with no hidden fees.

Learn more →
£ 47.50
Pay Now
Table 7 · New Order
2× Beef Wellington
1× House Red (Bottle)
Special: no gluten
Sent to Kitchen ✓
📈 Today's Revenue £4,821
💳
Payment Accepted
£ 23.90 · Contactless

EPOS That Keeps Up
With Your Team

Built from the ground up for restaurants, hotels, bars, kiosks and everything in between.

🖥️ Till Point 📱 Waiter Tablets 🤖 Kiosks ☁️ Cloud-Based
🤝 Reseller Programme

Earn 40–50% selling HDS Cloud Apps
to your clients.

Add a world-class hospitality platform to your portfolio and earn a recurring share on every subscription, hardware unit and payment terminal you place. 3 months free for your clients — and you keep 100% during those months.

See Reseller Earnings → Apply to become a reseller ↗

All the Tools You Need,
Under One Roof

From the till to the kitchen pass, from mobile ordering to digital signage — HDS Cloud Apps puts you in complete control of your entire hospitality operation.

🖥️

EPOS & Waiter Tablets

Full-featured till software with optional waiter tablets for table-side ordering. Fast, intuitive, and always in sync.

📱

Mobile Ordering

Let guests order from the table, hotel room, or poolside with QR-code mobile ordering that feeds directly to the kitchen.

🤖

Self-Serve Kiosks

Reduce queues and increase average spend with branded self-order kiosk software supporting upsells and allergen info.

Loyalty Programme

Build repeat business with points, stamps, rewards and targeted offers — all managed directly within the platform.

🍳

Kitchen & Customer Displays

Real-time order routing to kitchen display screens and customer collection boards. Say goodbye to lost tickets.

☁️

Cloud Printing

Print receipts and kitchen dockets from anywhere — locally or over the cloud — with zero driver configuration.

📅

Event Management & Tickets

Manage events, sell tickets and handle reservations all in one system — linked directly to your EPOS and payments.

📺

Digital Signage

Push menus, promotions and messaging to screens across your venue — scheduled or real-time, no technical skills needed.

📋

Compliance & H&S

Stay audit-ready with built-in health & safety checklists, allergen management and compliance documentation tools.

Supplied, Warranted & Supported

We provide all the hardware your venue requires — and back every device with a full warranty and ongoing technical support. One trusted partner, zero hassle.

🖥️

EPOS Terminals

All-in-one touchscreen tills

📱

Waiter Tablets

Rugged handhelds for table service

🏧

Payment Terminals

Countertop & portable card readers

🖨️

Receipt Printers

Thermal printers, cloud-connected

📺

Customer Displays

Order status & collection boards

🤖

Kiosk Units

Free-standing self-order kiosks

📡

Kitchen Screens

Heat-resistant KDS displays

🔒

Networking

Secure routers & switches

🖥️

Histone

All-in-one POS terminals & displays

🖨️

Star Micronics

Premium receipt & label printers

🖥️

Advantech

Industrial-grade POS terminals & panel PCs

🖱️

Microtouch

High-performance touchscreen displays & monitors

📱

Libra 1

Detachable tablet POS — all-in-one & handheld in one device

Google Gemini AI Unique to HDS Cloud Apps

Your Business,
Powered by Gemini

HDS Cloud Apps is the only hospitality EPOS platform with Google Gemini embedded at the heart of its data layer. This isn't a bolt-on chatbot — it's deep AI integration that transforms how your team sells and how you understand your business.

🧠

AI Upselling for Waiting Staff

Gemini analyses order history, table spend patterns and menu margins in real time — then surfaces intelligent upsell suggestions directly on the waiter tablet. Your team sells smarter, not harder.

💬

Conversational Reporting

Ask your data anything in plain language. "What were my top 5 sellers last Saturday evening?" or "Which table section generates the most revenue?" — Gemini answers instantly, no dashboards required.

📊

Automated Reports & Visualisations

Schedule AI-generated reports delivered to your inbox — complete with charts, trend analysis and actionable recommendations. From weekly sales summaries to monthly P&L breakdowns, fully automated.

HDS Cloud Apps AI ● Live
What were my top 3 items by revenue this week?
Gemini ✦ Based on this week's data across all terminals:
1Beef Wellington£3,240
2House Red (Bottle)£2,180
3Prawn Cocktail£1,760
Beef Wellington is up 18% vs last week — consider featuring it on digital signage.
Schedule a weekly sales report every Monday at 8am
Gemini ✦Done ✓ — your automated weekly report will land in your inbox every Monday at 08:00.
Ask your data anything…
AI Suggestion · Table 12
Guests ordered Beef Wellington — suggest a House Red pairing (+£18)
👆 Scanning…
<0.5s payment
🔒 Zero card fraud
📱 No phone needed
👆 Powered by Fingo Unique to HDS Cloud Apps

Pay With a
Fingerprint

HDS Cloud Apps is uniquely integrated with Fingo — the leading biometric payment platform. Guests register once and pay instantly with just their fingertip. No card, no phone, no wallet required. It's the fastest, most secure way to pay.

🏨

Hotels

Guests register at check-in and charge everything — restaurant, spa, bar — directly to their room with a fingerprint tap. Zero friction, zero lost revenue.

🏖️

Beach Bars

No wallets on the sand. Guests pre-register and order drinks, food and watersports all day — settled with a single touch. Perfect for resort environments.

🎓

Education

Cashless canteens with biometric ID — eliminating cash handling, PIN sharing and lost cards. Students pay in seconds; schools get full spend visibility.

🏢

Corporate

Staff canteens and corporate dining where employees pay with a fingertip, spend is tracked per department, and subsidies are applied automatically.

🤖 AI Sales & Support Avatar In partnership with Musqet

Your 24/7 Hospitality
Sales Expert

HDS Cloud Apps has partnered with Musqet to bring you Merlin — an AI avatar built on the likeness and voice of Merlin Griffiths, mixologist and bar industry icon from Channel 4's First Dates. Unlike traditional EPOS sales, Merlin asks the right questions first and only recommends what your venue actually needs.

💬

Consultative Sales

Merlin qualifies your requirements before making any recommendation — so you only pay for what you actually need. No pressure, no bloated packages.

🛟

24/7 Support

Get instant answers to product, pricing and technical questions any time of day — no hold music, no ticket queues.

🌍

30+ Languages

Serving venues across the UK, Ireland, Europe and beyond — Merlin speaks your customers' language around the clock.

Talk to Merlin →
🤖 Merlin — HDS Cloud Apps ● Online
We run a beach club with a bar and restaurant. What do we need?
Merlin 🤖 Great choice of venue! For a beach club I'd recommend:
Cloud EPOS + Waiter Tablets
QR & Mobile Ordering
Fingo Biometric Payments
Loyalty & Wristband Pay
That's everything you need — nothing you don't. From £49/month.
Can I keep my existing payment provider?
Merlin 🤖Absolutely ✓ — we work with 8 providers including your existing one. Or I can show you options with better rates.
Ask Merlin anything about your venue…

Enterprise Scale,
Local Expertise

Switching to a new EPOS platform can feel overwhelming — but with HDS Cloud Apps, it doesn't need to be. We pair the power of a cloud-based global platform with the reassurance of real, local engineers on the ground, guiding your business every step of the way.

🔍

Discovery & Scoping

We start by understanding your business — your venues, your team, your workflow. We'll recommend the right modules, hardware and payment provider to match your needs exactly.

⚙️

Configuration & Build

Your menus, products, pricing, staff roles and integrations are all configured before we arrive on site. We do the heavy lifting so your team don't have to.

🔧

On-Site Installation

Our local engineers install and test all hardware at your venue. Every terminal, printer, display and payment device is set up, connected and verified before we leave.

🎓

Training & Go-Live

We train your team in person, walk through every workflow, and stay on hand for your first service. You won't be left to figure it out alone.

🛟

Ongoing Support

After go-live you have a real person to call — not a ticket system. Our 24/7/365 support team is always available by phone, email or live chat whenever you need us.

📞

A Real Person to Call

No bots, no endless menus. When you call HDS Cloud Apps, you speak to someone who knows your setup and can resolve your issue on the spot.

🤝

Handholding from Day One

From your first demo to your hundredth service, we're with you every step of the journey. You are never left to figure it out alone.

🌍

Global Platform, Local Team

Enterprise-grade technology backed by local engineers and support staff who understand the UK, Irish and European hospitality markets.

📍

UK, Ireland & Europe

On-site coverage across the UK, Ireland and Gibraltar, with remote setup and on-site visits available throughout the rest of Europe too.

🇬🇧 London 🇬🇧 Manchester 🇬🇧 Birmingham 🇬🇧 Edinburgh 🇬🇧 Leeds 🇬🇧 Bristol 🇮🇪 Dublin 🇮🇪 Cork 🇬🇧 Belfast 🇬🇮 Gibraltar + Europe-wide

Built on Google Cloud
Infrastructure

Enterprise-grade reliability, security and speed — underpinned by the world's leading cloud platform.

G
Official
Google Partner
  • Certified Google Cloud infrastructure hosting
  • 99.9% uptime SLA backed by Google's global network
  • ISO 27001-aligned security & data protection
  • GDPR compliant data handling & storage in the EU
  • Automatic backups with point-in-time recovery
  • End-to-end encryption for all transactions
99.9%
Uptime SLA
256-bit
Encryption
EU
Data Residency
24/7
Monitoring

HDS Cloud Apps is hosted entirely on Google Cloud Platform, giving your business the same infrastructure trusted by the world's largest enterprises — available at a fraction of the cost.

How We Stack Up Against
The Competition

There are plenty of EPOS providers out there. Here's a straightforward look at how HDS Cloud Apps compares to the most common alternatives — and why businesses keep choosing us.

🟡

vs Lightspeed

Lightspeed requires complex setup with limited local support in the UK and Europe, locks you into their own payment provider, comes with premium pricing that escalates as you add modules, and hardware must be sourced separately.

View full comparison →

vs Square

Square locks payments to Square only with no alternative providers, offers limited hospitality-specific modules, provides no on-site installation or local support team, and has no dedicated account management.

View full comparison →
🟠

vs EPOS Now

EPOS Now support is often ticket-based with slow response times, hardware is tied to their ecosystem, payment provider flexibility is limited, and there is no AI-driven reporting or analytics built in.

View full comparison →
🔵

vs Shift4 Dine

Shift4 Dine ties you into the Shift4 payments ecosystem and is primarily US-focused, with limited UK and European local support, no on-site installation teams, and no AI-driven reporting or automated business insights.

View full comparison →
🟤

vs ICR Touch

ICR Touch is a capable legacy system but relies on traditional on-premise architecture with no native cloud or mobile ordering, limited integration flexibility, and no built-in AI analytics or conversational reporting tools.

View full comparison →
🟣

vs Dines

Dines suits smaller independent restaurants but has limited payment provider flexibility, lighter enterprise support, no AI-driven analytics, and a narrower module set as venue complexity grows.

View full comparison →
🔴

vs Access Group

Access Group's hospitality suite is built from acquired products that don't always integrate cleanly, carries enterprise-level pricing complexity, and lacks the single unified platform and embedded AI that HDS delivers.

View full comparison →
🔷

vs Blinq

Blinq is an iPad-only POS backed by just £1.4M in seed funding — locked to Stripe payments, no Android or Windows support, no multi-site management, no accounting integrations, and a 29-person team behind it.

View full comparison →
🟢

vs Loyverse

Loyverse offers a free entry point for micro-businesses, but has no floor plan, no recipe costing, no AI, no phone support, no UK tax compliance tools, and pricing that goes opaque the moment you grow beyond three sites.

View full comparison →

5-Star Service

Dedicated account management, on-site engineers and 24/7/365 support — not a ticket queue. A real person answers when you call, every time.

☁️

Google-Endorsed Platform

As an official Google Partner hosted on Google Cloud, our reliability credentials are independently verified. 99.9% uptime backed by the world's leading infrastructure.

💳

Payment Agnostic

Choose from Global Payments, Viva, Dojo, Musqet, Trust Payments, WorldPay, Take Payments, DNA Payments or Teya — or switch later. We never lock you in. The flexibility stays with your business.

🔧

Hardware Agnostic

HDS Cloud Apps runs on a wide range of hardware. Got existing equipment? We'll work with it. Need new? We supply, warrant and support every device we provide.

🧠

AI Built In

Google Gemini AI is embedded at the heart of HDS Cloud Apps — powering real-time upselling for your waiting staff, conversational reporting and automated business insights. No competitor offers this.

👆

Biometric Payments

Through our exclusive Fingo integration, guests pay with a fingerprint — no card, no phone needed. A uniquely modern experience that very few EPOS platforms across the UK and Europe currently offer.

Clear, Straightforward Pricing

No hidden charges, no unexpected bills. One simple subscription that scales with your business as you grow.

Software Subscription From
£49/mo

Per site, billed monthly. Hardware and support packages quoted separately.

  • Core EPOS + payments platform
  • Access to 50+ add-on modules
  • 8 integrated payment providers
  • Google Cloud hosting & 99.9% uptime
  • 24/7/365 customer support
  • Free onboarding & training
  • Regular software updates included
Start with a Free Demo
🔒 No hidden fees. No surprise charges. Ever.
🛟

24/7/365 Support — Always Here When You Need Us

Phone, email and live chat support available around the clock, every single day of the year — including public holidays and the busiest service periods.

24/7 / 365
🔐

Already a HDS Customer?

Log in to your secure customer portal to manage your platform settings, view real-time reports, handle billing, raise support tickets and access everything your business needs — all in one place.

📊 Reports & Analytics ⚙️ Platform Settings 🧾 Billing & Invoices 🛟 Support Centre 📦 Module Management
🔒 Secure, encrypted connection
☁️ Hosted on Google Cloud

Everything You Need to Know

How much does HDS Cloud Apps cost? +

HDS Cloud Apps starts from £49 per month per site with no hidden fees and no long-term contract required. Hardware and support packages are quoted separately based on your venue's requirements.

Which payment providers do you integrate with? +

We integrate with 9 payment providers: Musqet, Dojo, Viva, WorldPay, Trust Payments, Global Payments, DNA Payments, Take Payments and Teya. The platform is fully payment agnostic — you keep your existing provider or choose a new one.

What is Fingo biometric payment? +

Fingo lets guests register their fingerprint once and pay by simply pressing their finger on the scanner — no card, phone or wristband needed. It is ideal for beach clubs, hotel all-inclusive packages, golf clubs and spas where guests often don't carry their wallet.

How does the Google Gemini AI work? +

HDS Cloud Apps uniquely integrates Google Gemini AI at its data core. Managers can ask plain-English questions like "What were our top-selling items last Saturday?" and receive instant answers. Staff also receive real-time upselling suggestions at the till based on what's trending.

Can I manage multiple venues from one account? +

Yes. HDS Cloud Apps is built for multi-site operators. Manage menus, pricing, stock, reporting and staff across all your venues from a single dashboard — with the ability to drill into individual sites or consolidate across the group.

Does HDS Cloud Apps work for golf clubs? +

Yes — we have a dedicated golf module with GPS hole tracking for buggy delivery, driving range ordering, golf shop EPOS and bar/restaurant management. Venues using our golf module typically see revenue increases of up to 20%.

Which countries do you operate in? +

We serve businesses across the UK, Ireland, Gibraltar, Spain, Portugal, France, Germany, Austria and Italy, with local engineers and support teams on the ground. The platform is hosted on Google Cloud within the EU and is fully GDPR compliant.

Do you offer training and onboarding? +

Yes. We provide 24/7 support and dedicated onboarding for every new customer. Our team handles installation, staff training and go-live support to ensure a smooth transition from your existing system.

Request Your
Free Demo

Share a few details about your business and we'll put together a tailored demo and quote. No pressure, no hard sell — just an honest conversation about what HDS Cloud Apps can do for you.

  • ✓ Free, no-obligation demo
  • ✓ Tailored module recommendation
  • ✓ Transparent pricing, no hidden fees
  • ✓ Response within one business day
  • ✓ 24/7/365 support after you're live
🇬🇧 UK, Ireland & Europe ☁️ Google Cloud Hosted 🔒 GDPR Compliant
Merlin Griffiths
Merlin
AI Product Specialist · Musqet
Ask me anything about your venue — I'll qualify what you need and only recommend what's right for you.
Start talking →
Merlin
Talk to Merlin